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Purple Choice

Purple Choice has been developed by Alpha Underwriting Limited to offer a complete travel insurance solution for Brokers in the UK.

We have created a web based platform that allows Brokers to compare a wide range of products and benefits from some of the UK's leading insurers - broking made easy.

We offer a choice of up to 12 travel insurance products so that you can provide your clients with a policy that meets their demands and needs, no matter what their circumstances.

No longer do you need Agencies with multiple travel insurance providers - Purple Choice will provide a quotation in 99.9% of any circumstances that may be applicable to your client!

  • Multiple insurers
  • No age limit on single trip policies
  • Medical Conditions Covered
  • Extensive range of benefit options from high sums insured to basic cover to suit budgets


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...broking made easy
alpha underwriting limited is authorised and regulated by the Financial Conduct Authority (Reference 504604)
Registered office: 13 Harforde Court, John Tate Road, Hertford, Hertfordshire, SG13 7NW. Registered in England and Wales No: 06904209